MSUPE to Participate in the Expert Council of the National Award "Golden Bear Cub"
Moscow State University of Psychology and Education (MSUPE) is joining the work of the Expert Council of the National Award in the Field of Goods and Services for Children "Golden Bear Cub" (Zolotoy Medvezhonok) . The commencement of work is scheduled for April 15.
As part of its participation, MSUPE experts will take part in public defenses of nominees in the stage "Leaders of the Childhood Infrastructure" and in determining the winners, whose names will be announced at the Award Ceremony during the Children's Goods Industry Congress.
The award is now in its sixteenth year and serves as an industry-wide distinction in the field of goods and services for children and families with children. It recognizes the outstanding achievements of leading companies in the industry and has been implemented on the initiative of the Association of the Children's Goods Industry (AIDT) since 2010.
Winners will be determined in the following categories:
- "Brand of the Year"
- "Company of the Year"
- "Social and Marketing Projects of the Year"
- "Leader of the Year"
The Expert Council of the award is formed to conduct interdisciplinary expertise and includes leading representatives from: science, culture, pedagogy, psychology, marketing, category management, marketing and commercial directorates of retail chains and online trade.
Participating from MSUPE in the Expert Council will be:
- Svetlana Yuryevna Smirnova – Researcher at the Center for Interdisciplinary Research of Modern Childhood (TsMISD)
- Ekaterina Evgenievna Klopotova – Associate Professor at the Department of Developmental Psychology named after Professor L.F. Obukhova, Faculty of Educational Psychology
MSUPE's participation in the Expert Council underscores the university's commitment to the principles of interdisciplinary interaction and its contribution to the development of childhood infrastructure. We strive to promote the improvement of the quality of goods and services for children based on scientific knowledge and best industry practices.
Learn more about the "Golden Bear Cub" award on the official website.